Hindustan Zinc launches low-carbon green zinc brand EcoZen

Hindustan Zinc, a Vedanta Group company, and the world’s second-largest zinc producer, launched EcoZen, its low-carbon ‘green’ zinc brand EcoZen today, which it claims is Asia's first green zinc offering. 

EcoZen claims to have a carbon footprint of less than one tonne of carbon equivalent per tonne of zinc produced. Manufactured using renewable energy, the carbon footprint of EcoZen is about 75% lower than the global average, the press release noted. 

 This newest offering will lead to a total carbon emission avoidance of about 400 kgs across their value chain in galvanising one tonne of steel with Hindustan Zinc’s EcoZen, the release further noted. 

 The product’s certification process is based on a mass-balance approach and has been undertaken using the cradle to gate method. 

Priya Agarwal Hebbar, Chairperson Hindustan Zinc and Non-Executive Director Vedanta Group, said, "Sustainability continues to be at the core of all our business decisions. Hindustan Zinc being number one in the S&P Global Corporate Sustainability Assessment, is testament to our commitment of building a sustainable future.

Today, the launch of EcoZen is another leap in our journey of becoming Net Zero by 2050. By setting global benchmarks in the field of ESG, Vedanta's Hindustan Zinc is revolutionising the natural resources industry by creating safer, smarter and more sustainable operations & products." 

Arun Misra, CEO Hindustan Zinc said, “The launch of EcoZen marks a historic milestone in our journey of decarbonising our operations. This is a major milestone in our product strategy, in line with Hindustan Zinc’s net-zero goals."

Hindustan Zinc in alignment with its verified SBTi (Science Based Targets Initiative) targets of reducing its carbon emissions by 50% by 2030 is taking mitigating efforts to reduce carbon footprint. agreement. Through various initiatives, it has reduced its GHG (greenhouse gas) emissions intensity by 14% in FY24 from 2020, the company noted. 

Hindustan Zinc offers one of the largest zinc product portfolios in the world and is focused on a ‘customer-first’ approach to product innovation. The company supplies to more than 40 countries across Europe, South America, Oceania and the Middle East.