Volvo Auto India's Charles Frump | Interview| Autocar Professional
Charles Frump talks about the strategy to build Volvo's presence in the Indian luxury car market that is dominated by the German trio of Mercedes Benz, BMW and Audi, the Swedish brand's location strategy, potential for the Volvo-Uber deal in India and much more.
In this exclusive interview, Charles Frump, managing director, Volvo Auto India talks to Autocar Professional's executive editor Sumantra B Barooah about the strategy to build Volvo's presence in the Indian luxury car market that is dominated by the German trio of Mercedes Benz, BMW and Audi, the Swedish brand's localisation strategy, potential for the Volvo-Uber deal in India and much more.
RELATED ARTICLES
VIDEO: Why Lamborghini's Next Car Won't Be Fully Electric
Stephan Winkelmann, President and CEO of Automobili Lamborghini S.p.A., discusses the brand's roadmap.
VIDEO: BYD Bets on PHEVs to Address Range Anxiety and Expand EV Adoption
BYD India head Rajeev Chauhan explains why the company believes plug-in hybrids can help hesitant buyers embrace electri...
Video - Physical Buttons to Make a Comeback on Tata Cars: Martin Uhlarik, Tata Motors
Martin Uhlarik unpacks the Tiago facelift's design rationale, EV differentiation strategy, cabin ergonomics, the shift t...


By Autocar Professional Bureau
17 Jul 2018
8205 Views
