Ultraviolette has opened five new experience centers across India within a 72-hour period, expanding its retail footprint to seventeen cities nationwide. The electric motorcycle manufacturer launched new facilities in Kolkata, Jaipur, Madurai, Berhampore, and Yelahanka in Bengaluru on July 31, 2025.
The expansion marks Ultraviolette's entry into Rajasthan and West Bengal markets. The company also opened a second experience center in Bengaluru during the same period. These new UV Space Stations will offer sales of the F77 SuperStreet and F77 MACH 2 electric motorcycles, along with test rides, service support, and genuine spare parts.
The rapid expansion follows Ultraviolette's recent global debut across ten European countries in June 2025. According to CEO and Co-founder Narayan Subramaniam, the company plans to serve customers across one hundred cities by fiscal year 2026.
Each new facility operates in partnership with local dealer partners and provides comprehensive customer services from initial test rides through vehicle delivery and ongoing maintenance. The centers are equipped with dedicated service facilities to handle support and maintenance requirements.
Ultraviolette has also introduced new technical enhancements for its motorcycles. The company released 'GEN3 Powertrain Firmware' and 'Ballistic+' performance upgrades at no additional cost to existing and new F77 customers. These updates provide improved acceleration and response characteristics.
The electric vehicle manufacturer was founded in 2016 by Narayan Subramaniam and Niraj Rajmohan. The company has received backing from investors including Lingotto (a subsidiary of EXOR N.V.), Qualcomm Ventures, Zoho Corporation, TVS Motors, and Speciale Invest. Lingotto's parent company EXOR N.V. holds stakes in Ferrari, Stellantis, and other major brands.
Previous safety and technology updates to the F77 series in 2024 included traction control, dynamic stability control, regenerative braking with ten levels, hill-hold assist, and artificial intelligence features.