Tata Elxsi, a digital-enabled technology service provider for the automotive industry,  has joined the eSync Alliance, a global automotive initiative to standardise over-the-air (OTA) updates and diagnostics.

Tata Elxsi is positioned to empower the automotive industry amidst the shift towards Software-Defined Vehicles (SDVs), as automotive manufacturers and suppliers seek partnerships to unlock emerging technologies like autonomous driving, electrification, and connectivity.

Tata Elxsi sees an opportunity to work closely with eSync Alliance members to accelerate the deployment of OTA, which is a key component in the wider adoption of SDVs.

Mike Gardner, Executive Director of the eSync Alliance, said: “Tata Elxsi’s membership is indicative of the power and potential of our eSync platform. The industry clearly needs a standardised platform to facilitate bi-directional OTA updates and diagnostics and our growing network of partners is helping us to grow our reach.”

Gomathy Padmanabha, Head – Connected Digital Platform and Solutions, Tata Elxsi, said: “As we continue to focus on the SDV journey, we are accelerating our investments in OTA and Digital Twins-based platforms and solutions. Inter-operable standards-based automotive OTA technology will soon become necessary for SDVs.

As a member of the eSync Alliance, Tata Elxsi is committed to bringing its extensive automotive knowledge to help standardise the OTA initiatives and will play an active role in both propagation and adoption in the auto industry.”