TAFE's Massey Ferguson Dynatrack Series Crosses 50,000 Units

TAFE marked the occasion with a nationwide dealership celebration and the launch of the MF 254 Dynatrack 4WD.

28 May 2026 | 9385 Views | By Shruti Shiraguppi

Tractors and Farm Equipment Limited (TAFE) on May 20, 2026, celebrated the sale of 50,000 units of its Massey Ferguson Dynatrack Series through a week-long nationwide event — "Massey 50K Dyna Mahotsav" — held across Massey Ferguson dealerships in India, bringing together customers, dealer partners and farming communities across the country.

The Massey Ferguson Dynatrack range, positioned in the 41–50 HP category, is designed for both agricultural and commercial use, offering power, fuel efficiency and operator comfort.

Speaking on the achievement, Dr. Lakshmi Venu, Vice Chairman - TAFE said, "The 50,000 milestone for the Massey Ferguson Dynatrack Series reflects the strong trust farmers across India have placed in the brand. Known for its versatility in the 41–50 HP category, the Dynatrack Series continues to meet the evolving needs of Indian agriculture and commercial applications. We are also delighted by the response to the newly launched MF 254 Dynatrack 4WD, which reinforces our commitment to delivering innovative, reliable and performance-driven mechanization solutions."

A key event during the Mahotsav was the launch of the MF 254 Dynatrack 4WD. The tractor runs a 50 HP engine and comes equipped with 12 Forward + 12 Reverse gears, SuperShuttle™ technology, Quadra PTO, power steering, oil-immersed brakes and high hydraulic lifting capacity.

The celebration also included a live webinar broadcast screened across MF dealerships nationwide, drawing over 20,000 customers pan-India, alongside multiple tractor deliveries recorded in a single day.

TAFE, incorporated in 1960 in Chennai, is the second-largest tractor manufacturer in India by volume and sells over 200,000 tractors annually. The company exports to more than 80 countries and markets four tractor brands — Massey Ferguson, TAFE, Eicher Tractors and IMT — through a dealer network of over 1,600 outlets.

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