Simple Energy has launched five new retail outlets across Delhi, Nashik, Aurangabad, and Siliguri, extending its store network into North, West, and East India in a single announcement.
In Delhi, the company opened two stores, one in Pandav Nagar in the east and another in Dwarka in the west,through separate dealer partnerships. Both locations are accompanied by dedicated service centres within close proximity. The Pandav Nagar outlet, set up with A&A Autocraft, spans 800 sq. ft., while the Dwarka store, operated by Shri Radhey Motors, covers 900 sq. ft.
The Nashik outlet, Simple Energy's first in the city, was launched in partnership with Shahane Autovolt and covers 765 sq. ft., with a 1,000 sq. ft. service centre nearby. In Aurangabad,officially Chhatrapati Sambhajinagar,the company opened a 914 sq. ft. store through PSP Technocadd Ancillary Pvt. Ltd., also supported by a 1,000 sq. ft. service facility.
In Siliguri, Simple Energy's first outlet in the city operates as a 3S facility,covering sales, service, and spares,spanning 2,400 sq. ft. under one roof.
The stores display the company's current lineup, including the Simple One Gen 2, available in two battery configurations: a 4.5 kWh variant with an IDC-rated range of 236 km, priced from ₹1,69,999 ex-showroom Bengaluru, and a 5 kWh variant rated at 265 km, priced from ₹1,77,999. The SimpleOneS Gen 2, rated at 190 km IDC range, is priced at ₹1,49,999.
Suhas Rajkumar, Founder and CEO of Simple Energy, said the expansion was aimed at widening geographic reach and strengthening the after-sales network. He indicated the company is targeting 100 stores nationally, and cited Nagpur, Ranchi, and Bhubaneswar as upcoming markets.
Simple Energy currently operates close to 70 outlets across more than 38 cities. The company did not disclose investment figures or timelines associated with the broader expansion target.