A new report released by ParaSafe, a subsidiary of Paracoat, has identified significant gaps in road safety awareness and compliance across India, particularly in Tier 2 and Tier 3 cities. Despite advancements in vehicle technology and infrastructure, the report highlights that road safety remains a pressing public health concern.
The report reveals that 1.68 lakh people lost their lives in road accidents in 2022. A majority of these incidents were linked to lack of awareness (65%) and weak enforcement of traffic laws (52%). The findings point to the need for a more structured and inclusive approach to promoting safety on Indian roads.
ParaSafe CEO Rajesh Poddar emphasized the importance of accountability across all stakeholders, including the government, industry, and citizens. He noted that enhancing access to basic safety tools such as first-aid kits and safety harnesses could play a role in reducing the number of accidents.
To address the issue, the report recommends a combination of public awareness campaigns, stricter enforcement measures, and supportive policies. It proposes the use of automated systems for traffic compliance, increased penalties for violations, and mandatory checks for safety equipment like seat belts and first-aid kits. The report also calls for subsidies on child seats and emergency kits to make safety tools more affordable and widespread.
Further, it highlights the need for educating the public about the Good Samaritan Law and offering first-aid training to empower citizens to assist accident victims without fear of legal repercussions.
Key findings from the report include low awareness and usage of basic safety measures. About 65% of respondents admitted to not following road safety rules. Only 26% were aware of ISOFIX child safety systems, and just 19% knew about child safety harnesses for two-wheelers. The use of rear seat belts was reported by only 22% of respondents. Additionally, 80% had never checked if their personal or public vehicles were equipped with first-aid kits. While 95% said they were willing to help accident victims, 48% expressed fear of legal consequences, and 32% lacked first-aid knowledge.
ParaSafe aims to contribute to reducing road crash injuries and fatalities by 50% by 2030, in line with the vision of the Government of India and the World Health Organization. The company is also developing what it describes as India’s first comprehensive platform for mobility safety solutions, while continuing to collaborate with educational institutions, NGOs, and digital platforms to promote safer road practices.