Navratri Auto Retail Sales Rise 26.8% to 11.23 Lakh Units: FADA

Total automotive retail sales across India reached 11,23,086 units during the 10-day Navratri 2026 period (October 11–20, 2026), according to provisional data released by the Federation of Automobile Dealers Associations (FADA). Overall vehicle registrations increased 26.76% compared to the comparable 10-day Navratri period in 2024 (8,85,998 units), though sales saw a 6.52% decline relative to the 11-day Navratri period in 2025 (12,01,479 units).

FADA President Sai Giridhar stated that the year-on-year variation against 2025 was primarily influenced by calendar differences, noting that Navratri 2025 spanned 11 days alongside the implementation of GST 2.0, which consolidated demand into that timeframe. He added that comparing with 2024 provides a benchmark for underlying retail momentum across key segments, particularly two-wheelers and electric vehicles, heading into the Dhanteras and Diwali sales window.

The data was compiled in collaboration with the Ministry of Road Transport and Highways (MoRTH) from 1,468 out of 1,469 RTOs. The Navratri 2026 totals excluded registration figures for three-wheelers, commercial vehicles, and tractors in Telangana due to non-availability.

Navratri 2026 Auto Retail Sales Performance by Segment

Two-wheeler registrations stood at 8,34,075 units, marking a 32.41% increase compared to 6,29,909 units in 2024, while declining 2.79% against 8,58,027 units recorded during the 11-day period in 2025.

Passenger vehicle (PV) retails totaled 1,82,728 units during the period. This represents a 10.39% growth over Navratri 2024 levels (1,65,534 units) and a 21.91% contraction compared to 2,34,004 units in 2025.

Commercial vehicle (CV) registrations reached 35,618 units, up 16.47% from 30,580 units in 2024 and up 1.12% from 35,224 units in 2025. Three-wheeler sales recorded 45,735 units, reflecting a 19.04% increase over 2024 (38,419 units) and a 7.51% dip compared to 2025 (49,450 units).

Tractor sales rose to 22,690 units, representing a 20.21% increase over 2024 (18,875 units) and a 0.89% marginal gain over 2025 (22,489 units). Wheeled construction equipment sales totaled 2,240 units, down 16.45% compared to 2024 (2,681 units) and down 1.97% compared to 2025 (2,285 units).

Festive Electric Vehicle Retail Trends

Electric vehicle (EV) sales across all categories expanded to 1,17,437 units during Navratri 2026, registering a 26.78% increase from 92,628 units in 2025 and an 83.06% increase from 64,153 units in 2024. Electric vehicles accounted for approximately 10.46% of total automotive retail registrations during the festive window, up from 7.71% in the prior year.

Electric two-wheelers accounted for the highest volume within the EV segment at 75,758 units, growing 33.41% over 2025 (56,787 units) and 87.29% over 2024 (40,450 units). Electric passenger vehicles totaled 12,305 units, marking a 25.97% increase year-on-year (9,768 units in 2025) and a 278.38% increase over 2024 levels (3,252 units).

Electric three-wheelers recorded 28,086 registrations (up 10.51% vs 2025), while electric commercial vehicle registrations reached 1,288 units, rising 96.04% compared to 657 units in 2025.