Maruti Suzuki India Limited has officially commenced sales of the e VITARA, its first Battery Electric Vehicle (BEV), marking what the company describes as a transformative milestone in India's electric mobility journey. The announcement was made on 17 February 2026 and disclosed to the National Stock Exchange of India and BSE Limited.
The electric SUV is being retailed exclusively through the company's premium NEXA dealership network, as well as via the NEXA website. Prospective buyers can explore the vehicle, schedule test drives, and place a booking with an initial payment of ₹21,000.
Battery-as-a-Service Pricing Model
Maruti Suzuki is introducing the e VITARA under a Battery-as-a-Service (BaaS) ownership model, with an introductory price starting at ₹10.99 lakh. The BaaS structure works as a dual-loan finance product, separating the cost of the battery from the vehicle price and charging it instead as an ongoing per-kilometre fee — quoted at ₹3.99 per kilometre.
The pricing applies to the e VITARA's 49kWh battery variant, calculated on an assumed daily running of 60 kilometres and excluding charging costs. The scheme is available for personal use only, is subject to approval by individual finance companies, banks, or NBFCs, and does not include government levies such as road tax, insurance, TCS, or other applicable charges.
Ownership Benefits
Buyers will be offered a package of benefits through the NEXA Edge programme, including an assured 60 percent buyback value after three years, an eight-year warranty covering both the battery and the vehicle, a complimentary home charger and installation worth ₹50,000, and complimentary charging for one year.
The e VITARA is built on Maruti Suzuki's HEARTECT-e platform, developed specifically for battery electric vehicles. The BaaS model is designed to reduce the upfront financial barrier associated with EV ownership, as the company makes its first entry into India's growing electric passenger vehicle segment.