Maruti Suzuki India Limited inaugurated its 3,000th ARENA sales outlet located in Ludhiana, Punjab.
Hisashi Takeuchi, Managing Director and CEO, Maruti Suzuki India Limited said, “Crossing the milestone of 3,000 ARENA sales outlets shows our constant endeavour to be closer to our customers to offer a delightful buying experience."
"Through our ARENA channel, we offer a range of vehicles for our customers across over 2,500 cities," he added.
In FY 2023-24, the company sold close to 12 lakh vehicles through our ARENA channel, the press release noted.
In light of the evolving customer requirements, Maruti Suzuki rebranded the ARENA channel in 2017 to make it a more youthful and modern destination, at par with global benchmarks.