Mahindra claims its first e-SUV manufactured with 100% renewable energy
This marks the company’s progression towards sustainability goals of being carbon neutral by 2040.
As the country aims to be a net zero economy by 2070, automotive companies are working towards sustainable processes, with a focus on the entire manufacturing process getting importance, and not just the tailpipe emissions reduction targets.
In one such instance, M&M, which has set a target of being carbon neutral by 2040, claims to have produced its XUV400, in a 100 percent water-positive facility in Nashik, using only renewable energy.
The water positive manufacturing set-up saves more than 20,000 kilolitres of water and can provide water for 100 homes in a year, the press release notes.
Veejay Nakra, President, Automotive Division, M&M said, “Manufacturing an environment friendly vehicle is just one step of a modern automotive company's climate action journey; a more holistic approach is to manufacture that planet-friendly vehicle in the most sustainable manner possible and we’ve managed to do that with our XUV400.”
Mahindra & Mahindra’s SUV business recorded all-time high numbers, with a growth of 31 percent in March 2023, while it recorded a 60 percent overall growth in FY2023, on the back of good demand across the portfolio.
RELATED ARTICLES
TVS Motor Reaches 7 Million Units Cumulative Sales for Apache Model Line
Manufacturer Introduces New Advertising Campaign to Celebrate Milestone
EV Makers Take Two of Every Three Private Equity Deals
Institutional funds, family offices and corporates are converging on electric buses and two-wheeler startups as state de...
Auto Part Makers Drive Nearly Half of India's Auto Deals Since FY22
A decade of rising content per vehicle and the strongest balance sheets since FY16 have turned component firms into the ...


18 Apr 2023
3537 Views

Anurag Chaturvedi