Isuzu Motors India, a subsidiary of Isuzu Motors, Japan aims to redefine the CV Crew-Cab segment with the recently launched Isuzu D-Max S-Cab Z.
The company said that the new product has been received very well across the country and is rollling out the ‘Great Indian S-Cab Z roadshow’ to reach out to potential customers across Tier 2 and Tier 3 locations.
This specially designed roadshow activity at pre-planned locations will leverage audio-visual feature presentation, a Touch-and-feel orientation flowed by a hands-on test drive. The dealership staff have been specially trained for this activity to deliver an impactful experience, the press release noted.
Maharashtra has been one of the key markets for ISUZU and it has also seen growing enquiries for the ISUZU D-MAX S-CAB Z. The roadshow commenced in Boisar near Mumbai in Maharashtra and will travel to multiple locations across the state. This current outreach product roadshow will cover locations around Pune, Nagpur, Kolhapur, and Nashik.