Hero MotoCorp inaugurates first premium dealership, Hero Premia, in Calicut

Hero Premia will display Hero MotoCorp's range of premium products – including the newly launched flagship motorcycle Karizma XMR.

20 Oct 2023 | 5692 Views | By Autocar Professional Bureau

Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, today inaugurated its first premium dealership ‘Hero Premia’ in Calicut, Kerala. 

Hero Premia features modern architecture, appealing design, and engaging new-age digital technologies, and offer Sales, Service and Spare-parts in all processes, the press release noted. 

Hero Premia will display Hero MotoCorp's range of premium products – including the newly launched flagship motorcycle Karizma XMR. It will also display Vida V1 scooters, catering to the growing need for electric mobility solutions. Customers can also experience Hero MotoCorp’s first co-developed motorcycle, Harley-Davidson X440.

Ranjivjit Singh, Chief Business Officer, India Business Unit, Hero MotoCorp said, “As we open doors of our first premium dealership in India, we are not just offering a diversified display of our motorcycles and scooters, we are showcasing the future of mobility which is premium, innovative and sustainable. FY’24 will see our company significantly strengthen its premium retail experience across India." 

RELATED ARTICLES

Mahindra Moves to Take Possession of 800 Acres for Nagpur Manufacturing Hub

Darshan Nakhwa 31 Aug 2026

Greenfield facility will eventually have the capacity to produce over 5 lakh vehicles and 1 lakh tractors annually; the ...

Mahindra Steps Up EV, AI Skilling as Auto Technology Outpaces Workforce

Darshan Nakhwa 31 Aug 2026

Senior executive says India’s auto industry faces a race between technology adoption and workforce readiness as vehicles...

Valeo to Showcase Truck Electrification and Autonomy Technologies at IAA Transportation 2026

Angitha Suresh 31 Aug 2026

The French automotive supplier will present electric powertrain, ADAS, and software-defined vehicle solutions for heavy-...

NEXT STORY