Green-focused NBFC to deploy ₹100 crore for EV financing solutions across Ather's product range.
10 Feb 2026 | 419 Views | By Shristi Ohri
Green financing company Ecofy has entered into a strategic partnership with electric vehicle manufacturer Ather Energy to provide financing options for the latter's electric two-wheeler customers.
The collaboration will see Ecofy deploy ₹100 crore in capital to support various financing needs under the partnership. The green-only non-banking financial company, ...
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Green financing company Ecofy has entered into a strategic partnership with electric vehicle manufacturer Ather Energy to provide financing options for the latter's electric two-wheeler customers.
The collaboration will see Ecofy deploy ₹100 crore in capital to support various financing needs under the partnership. The green-only non-banking financial company, backed by Eversource Capital, will serve as a preferred financing partner across Ather's electric two-wheeler ecosystem.
Under the arrangement, Ather Energy customers will gain access to Ecofy's range of green financing products, including vehicle loans, leasing solutions, assured buyback structures, and Battery-as-a-Service options. These products are aimed at reducing upfront costs and improving the total cost of ownership for electric vehicle buyers.
Rajashree Nambiar, Co-founder, MD & CEO at Ecofy, said clean transportation is critical to India's green transition and that wider adoption depends on access to appropriate financing solutions. The partnership, she noted, brings together product offerings and specialized green finance to help customers adopt EVs with greater confidence and flexibility.
Ravneet Phokela, Chief Business Officer at Ather Energy, emphasized that financing is an important consideration in the two-wheeler purchase journey, particularly for first-time EV buyers. He said the partnership broadens the range of financing options available to customers and helps simplify the decision-making process.
The partnership leverages Ather Energy's position in electric two-wheeler design and manufacturing alongside Ecofy's retail-focused green financing platform. Both companies aim to expand access to electric mobility across urban and emerging markets in India.
Ecofy, backed by Eversource Capital, specializes in providing loans for electric vehicles, rooftop solar installations, and small-medium enterprises through an end-to-end digital platform.
Ather Energy, founded in 2013, manufactures high-performance electric scooters and operates India's widest two-wheeler fast charging network, the Ather Grid. As of December 31, 2025, the company has installed 4,357 fast chargers and neighbourhood chargers globally. Its current product portfolio includes the performance-oriented Ather 450 series and the family-focused Ather Rizta line, offering nine variants in total.