Citroën and Jeep expands their presence in Kerala, West Bengal, and Uttar Pradesh
Expanding to Thrissur, Asansol, and Meerut, Citroën and Jeep introduce comprehensive 3S facilities
Citroën and Jeep have further extended their presence in India by inaugurating new multi-brand dealerships in Thrissur, Asansol, and Meerut. The new Stellantis Brand Houses (SBH) provide comprehensive 3S (Sales, Service, and Spare parts) facilities, uniting a broad selection of SUVs from both Citroën and Jeep under one roof. The dealerships feature vehicles from various segments, including traditional internal combustion engine (ICE) models and electric vehicles (EVs), and are strategically placed to address the increasing demand in these regions.
With the addition of these facilities, Citroën has expanded to 156 touchpoints across India, while Jeep has grown its network to over 150 touchpoints nationwide.
The new dealerships also house full 3S services, displaying the complete lineup of Jeep models, including the Grand Cherokee, Wrangler, Meridian, and Compass, along with Citroën's offerings such as the C3, eC3, Basalt, Aircross SUV, and C5 Aircross SUV. Each facility includes a dedicated workshop staffed with skilled personnel, modern infrastructure, spare parts availability, and advanced diagnostic and repair equipment to provide high-quality service to customers.
At the dealership inauguration, Shishir Mishra, Brand Director of Citroën India, shared, "Opening these dealerships in Thrissur, Asansol, and Meerut introduces a diverse range of Citroën and Jeep products to these active markets. Our goal is to offer not only quality vehicles but also dependable after-sales services to support our customers throughout their ownership experience. These new locations reflect our ongoing effort to meet the changing needs of our customers and expand our reach across India."
Kumar Priyesh, Brand Director of Jeep India, added, “We are confident that these new dealerships will showcase the diverse range of Citroën and Jeep vehicles while prioritizing customer service, with skilled staff and advanced facilities. The dealerships offer a variety of vehicles across different price ranges and segments, providing customers with flexible choices to suit their preferences.”
Known globally for their emphasis on innovation, quality, and customer focus, Citroën and Jeep aim to offer an enhanced automotive experience in Thrissur, Asansol, and Meerut with their new Stellantis Brand Houses. These facilities are equipped with modern diagnostic tools and comprehensive after-sales services, enhancing support for customers across these regions.
RELATED ARTICLES
Exclusive: Mahindra & Mahindra names Aman Malik Auto Division National Sales Head; Dinesh Kurup to Lead Sales Planning
Automaker restructures sales and marketing set-up, splits Baneswar Banerjee’s role to sharpen execution and planning fun...
New Cafe 3 Draft Eases Emission Limits; Small Cars To Benefit More From Flatter Curve
Small cars see a larger easing in their emission limits, but the explicit 3g relief for small cars has been dropped.
Yokohama India to Rely on Digital-First, Hyper-Local Strategy for Growth, Says Marketing Head
The premium tyremaker’s marketing officer says the company is deliberately avoiding mass advertising, and instead focusi...




By Autocar Professional Bureau
26 Oct 2024
5575 Views
Ketan Thakkar
