BMW Motorrad India inaugurated its second JSP Motorrad dealership in Bengaluru, Karnataka on May 13, 2025. The new 5,200 sq. ft. facility is located at B Narayanapura Mahadevapura Post, Bengaluru Urban, Karnataka.
The expansion marks BMW Motorrad's continued growth in India's premium motorcycle segment. JSP Motorrad, headed by Sudarshan Ponraj, now represents the brand with sales and service facilities across three locations: Hyderabad, Vijayawada, and two dealerships in Bengaluru.
"At BMW Motorrad, we go beyond building exceptional motorcycles, we create experiences that last a lifetime. Our rider-first approach and strong dealer network have set new benchmarks in the premium segment. The launch of our second BMW Motorrad dealership in Bengaluru with our trusted partner JSP Motorrad is a testament to the growing demand in this vibrant city. This new facility will further strengthen our footprint and deliver an immersive, personalized and premium ownership journey to our customers," said Vikram Pawah, President and CEO, BMW Group India.
The dealership showcases 15 motorcycles in its showroom, alongside a customer lounge and dedicated zones for BMW Motorrad riding gear, accessories, and lifestyle collections. The aftersales facility features four mechanical bays equipped with the latest tools for comprehensive vehicle servicing.
Sudarshan Ponraj, Dealer Principal, JSP Motorrad said, "We are proud to enhance our footprint in Karnataka with the opening of another world-class dealership in Bengaluru. The striking exterior and inviting interior of our facility create a welcoming haven for our rider community to explore the latest BMW Motorrad motorcycles, riding gear, and lifestyle collections. Our mission transcends business; we are devoted to fostering a vibrant riding community that embodies the spirit of adventure, living by our motto: 'Make Life a Ride.'
BMW Motorrad is a motorcycle division of BMW that manufactures and sells motorcycles globally. It operates a network of dealerships in India, including facilities for sales, service, and rider accessories. The company follows industry standards for engineering, safety, and performance, with a focus on expanding its presence in the premium motorcycle market. BMW Motorrad's dealerships provide motorcycles, riding gear, accessories, and aftersales support. The Bengaluru dealership is part of its expansion strategy in India, increasing accessibility to its products and services while strengthening its market position in the country.