Apollo Tyres is collaborating with global software and cloud solutions company SAP to move its digital core onto the cloud, while it aims to achieve a revenue goal of U$ 5 billion by FY26.

“Agility and business innovation are crucial to addressing changing market dynamics and consumer expectations." "It adds an extra dimensional layer to our efforts to reduce costs, improve processes, and nurture our top-line, bottom-line, as well as green-line growth,” said Hizmy Hassen, Chief Digital Officer, Apollo Tyres. “SAP on Cloud adopts a Business Transformation as a Service approach that aligns with our ambitious growth goals, further consolidating our leadership in the domestic market and achieving the revenue goal of $5 billion by the financial year 2026.”

Under Apollo Tyres’ digitalisation efforts, moving to SAP’s integrated and secure cloud platform will enable the company to secure the outer perimeter of its key systems, sweat its assets, innovate new products and services faster, and provide superior customer experiences, the company said in a statement.

“The Indian automotive industry today races towards a new world that is driven by changing consumer preferences and a pivot to a more sustainable world.” said, Manish Prasad, Vice President, Metal, Mining, Miscellaneous, & Automotive Industry, SAP India. “Extending support to our long-time customer Apollo Tyres is timely, as cloud migration becomes the foundational enabler of any business transformation." "We're confident that SAP’s industry centricity and process will support their cloud journey and drive the next phase of growth for Apollo Tyres.”