India's largest carmaker Maruti Suzuki crossed the milestone of 3,500 new car sales outlets with the inauguration of its Nexa showroom in Hyderabad on November 14. Present across 2,250 cities, the automaker claims that it has now become the only car company to achieve such a wide network across India.
Driven by the constant endeavour to be closer to customers to offer a delightful car ownership experience, Maruti Suzuki added 237 sales outlets in FY22. Notably, the network expansion continues to see a big spurt with the addition of 170 outlets between April to October of the current fiscal year 2022-2023, the company said.
Hisashi Takeuchi, Managing Director & CEO, Maruti Suzuki India said, “This milestone coincides with the landmark of commemorating 40 years of Suzuki’s partnership with the people of India. Expanding our reach to 3,500 sales outlets reflects the company’s continued commitment to reach out with the best quality products to our customers. Our multi-channel sales network helps us address demand across segments and strengthen the trust customers have in our brand. Our largest product portfolio including Strong Hybrid and the widest network of Sales and Service gives us an extremely strong base to connect with our customers.”
He added, “It is estimated that only three percent of people own vehicles in the country. This presents us an opportunity for growth and offers mobility to those who aspire to buy a four-wheeler. I want to give ‘Joy of Mobility’ to as many people as possible, where they are empowered with the freedom to travel, connect and bond with others. The expansion of our sales network is a step in the direction to realise this vision.”
At present, the company undertakes new car sales through three formats- Maruti Suzuki ARENA, NEXA and Commercial. These, along with seamless integration with the company's digital platforms, has resulted in further enhancing customer buying experience and creating customer delight.