In its bid to better reach car owners Toyota Kirloskar Motor today announced the launch of ‘Service Express’, which focuses to provide convenience of car maintenance to customers at their closest access.
The company says although it is running has successful model of 'mobile service vans' operational, it focuses to provide only select service offerings in terms of break down services and minor repairs.
With the launch of ‘Service Express’, Toyota Kirloskar Motor will provide all periodic maintenance services (minor, medium and major], express maintenance in an hour, wheel balancing, wheel alignment and even eco-car wash to its customers. In addition, the company also plans to provide car beautification services and minor body-paint jobs under the new servicing model.
Under this initiative, at present the carmaker covers the remote areas of Rajasthan, where it says it has received positive feedbacks from customers for the doorstep service experience. The company says now customers will be able to avail this service in their own cities, while avoid travelling long distances for periodic vehicle maintenance.
Commenting on this new service offering, N Raja, deputy managing director, Toyota Kirloskar Motor, said, “Convenience plays a very important role towards providing delightful services and ensuring peace of mind to customers. Our aim is to limit the constraints of fixed location set-up of car servicing with ‘Quick Service’ offers at customers’ doorsteps, bringing the best-in-class service experience even closer with these ‘On-wheels’ touch-points."
"It is our conscious effort to raise awareness on importance of regular maintenance of the cars to ensure safe driving experience. Through our products and services, we continue to look forward to forging ever stronger bonds with our customers and partners,” added Raja.