Tata’s CSR efforts benefit 800,000 lives

by Autocar Pro News Desk , 22 Aug 2022


Tata Motors’ CSR efforts in the last fiscal impacted close to 8 lakh lives, the company said in press note at the release of its 8th Annual Corporate Social Responsibility (CSR) report. It said the various initiatives that include water security, health (including Covid), skilling and others.

The company’s CSR priorities include four key areas that respond, it said, to India’s most pressing developmental challenges: Health (Aarogya), Education (Vidyadhanam), Environment (Vasundhara), and Employability (Kaushalya).

The company said that over 40 percent of beneficiaries come from SC and ST communities. In 2021–2022, 34 per cent of Tata Motors’ employees volunteered for social causes, investing 28,500 hours.

During the year, Tata Motors leveraged the benefits of digitsation and technological integration to attain a pan-India reach through each of its initiatives, collaborating with relevant stakeholders, partnering with local authorities, implementation partners and the beneficiaries themselves.

SJR Kutty, Chief Sustainability Officer, Tata Motors, said, “Community welfare is at the core of our philosophy that guides us as we strive to improve the quality of life of the vulnerable while embedding sustainable development into our partnership models.”

Key highlights:
Providing widespread access to COVID-19 vaccination
To support the Centre’s vaccination efforts, Tata Motors deployed 11 customised and fully-equipped mobile vaccination vans administering vaccines at the doorstep of beneficiaries residing in remote areas. Along with its employees, the company created a pool of money and donated a cumulative total of Rs. 6.3 crores towards COVID welfare.

Building a Healthier India
Making healthcare more accessible, Tata Motors, through its ‘Aarogya’ initiative, has positively impacted over 5.5 lakh individuals. During the year, the company provided 3.6 lakh people with supplementary diets and curative healthcare services.

Water Security for All
Tata Motors has enabled 5,800 people living in water-scarce regions of the country, especially in tribal hamlets, to access 30 litres of clean drinking water, per capita per day, within 200 metres of their residence.

Imparting Quality Education for All
Through ‘Vidyadhanam’, Tata Motors provided over 1 lakh students access to quality education. Of the 22,000 government school children supported through remedial classes, 96 percent cleared their Class X Board exams. The company's partnership with 477 Jawahar Navodaya Vidyalayas (JNVs) led to 42 percent of students qualifying for JEE Mains in FY22. Of this, 26 passed  IIT JEE Advanced. 38 percent of the students got admission in various IITs while others qualified for top institutions such as NIITs.

Skilling Young India
Under ‘Kaushalya’, Tata Motors trained over 45,000 youth and farmers with 78 percent of them going on to find jobs and earning an average salary of Rs. 8,500. It expanded its Learn, Earn and Progress Programme (LEAP), built to provide automotive skills training to underprivileged youth, from two institutes in FY2014 to 60 institutes in FY2021 across 21 states.

Enriching the Environment
Tata Motors, under ‘Vasundhara’, planted over 1.9 lakh saplings of indigenous varieties that recorded a survival rate of as high as 87 percent leading to the creation of microhabitats of varied species of flora and fauna in some locations. It also implemented the Wadi Model in Jawahar, Maharashtra, planting over 2.7 lakh trees with over 2,000 farmers while conserving more than 1,000 acres of soil.

Strengthening Rural India 
To ensure that government welfare and financial schemes reach everyone, Tata Motors worked across six states — Jharkhand, Maharashtra, Gujarat, Karnataka, Uttar Pradesh, and Uttarakhand —to improve the quality of life of 17,500 tribal community members through last-mile awareness and service delivery of schemes.

Also read
Continental India launches ‘Women for Manufacturing’ CSR programme
 


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