As first revealed by Autocar Professional on October 6, Nissan today formally announced the appointment of Arun Malhotra as the new managing director for Nissan Motor India. Malhotra, who will report to Guillaume Sicard, president – Nissan India Operations, will be based in Nissan’s sales and marketing headquarters in Mumbai.

In this role, Malhotra will be responsible for developing business strategies to maximize Nissan’s overall performance, manage product introduction and increase the presence and accessibility of the Nissan and Datsun brands through continuing network expansion.

“Arun Malhotra has a consistent record of high performance and extensive experience in automotive sales, service, and marketing in India. I am happy to have a seasoned leader like him join us to accelerate Nissan’s progress in a dynamic market like India,” said Guillaume Sicard, president – Nissan India Operations.

Prior to joining Nissan, Malhotra was the chief of international sales and marketing for the automotive and farm sector of Mahindra & Mahindra. With over 30 years of experience in the automotive industry, Malhotra has a proven track record in sales, service, network expansion and development, brand building and customer-centric initiatives in reputed automotive organizations including Bajaj Auto, and Maruti Suzuki.

Malhotra has a BE in Mechanical Engineering and an MBA from Indian Institute of Management, Kolkata.

Also read: Arun Malhotra set to join Nissan Motor India: http://bit.ly/1nWUw8L