Mahindra & Mahindra is upping the ante for the upcoming launch of the XUV700, one of the most –awaited launches of this year. Essentially a replacement for the current XUV500, the XUV700 will take things a notch higher with a heightened focus on technology and gadgets.
Mahindra has already revealed several segment-first features of the XUV700 that include a panoramic sunroof, flush-fitting door handles, auto booster headlamps, personalised safety alerts and much more.
Now, in a teaser video released yesterday, Mahindra & Mahindra has revealed clips of the SUV’s interior and information on the high level of connectivity available. What the video reveals is a single digital display unit comprising a touch-screen infotainment screen and a TFT driver display screen.
A key highlight is Adrenox, the new AI-based user interface which syncs with Alexa and can even open the sunroof. It helps create an immersive 3D music and changes drive performance with 4 modes titled 'Zip, Zap, Zoom, Custom'.
Global partnerships enable AdrenoX
According to M&M, the intelligent cockpit technology of AdrenoX provides a cutting-edge driving and ownership experience as it strings together many segment-leading immersive experiences. AdrenoX has been developed over three years by a global team of engineers, designers and experts.
The high level of connectivity is integrated with 10.25-inch dual screens with the widest display in the segment and Visteon’s SmartCore cockpit domain controller technology with the third-generation Qualcomm Snapdragon automotive cockpit platforms developed in collaboration with Visteon.
Additionally, under AdrenoX, Mahindra and Amazon have teamed up to deliver India’s first vehicle with Alexa built-in functionality. It connects to Alexa for hands-free access to entertainment,information and offline vehicle control. AdrenoX enables an immersive audio experience by adopting 3D sound technology by Sony, setting a new benchmark in-cabin acoustics in the segment. Further, AdrenoX offers intuitive drive modes in its diesel variants, among other capabilities.
Speaking about AdrenoX, Velusamy R, Chief of Global Product Development, Automotive Division, M&M Ltd. said,“The XUV700 is a powerhouse of technology that will deliver top-of-the-line driving experience to our customers. We are thrilled to be working with global partners such as Visteon, Amazon Alexa, Sony and Bosch to create the most optimal automotive experience and leapfrog the ownership experience to the next level with AdrenoX capabilities.”
Veejay Nakra, CEO, Automotive Division, M&M, said, “With AdrenoX, the XUV700 will prove to be a technological tour de force and will reset segment benchmarks when it hits the roads. AdrenoX will be a companion to the XUV700 to intuitively support our customers in having an adrenaline packed driving experience. Our collaboration with expert partners comes from a single-minded focus to make our new XUV700 an SUV like no other.”
The Mahindra XUV700 will be larger than the current XUV500 and will be considerably more premium and luxurious. Just like the XUV500, the XUV700 has been conceived as a genuine three-row SUV. Under the hood, the XUV700 will get the option of a 200hp 2.0-litre turbo-petrol engine and a 185hp 2.2-litre diesel engine, making it the most powerful in its class. Transmission choices will include both manual and automatic gearboxes along with the options of AWD system.