Motovolt Mobility launches e-cycles in Kolkata

by Autocar Pro News Desk , 12 Dec 2020


L-R: Tushar Choudhary, founder director, Motovolt Mobility and executive director, Himadri Speciality Chemical with Indian tennis player Leander Paes launch the e-cycle range at Metro Wholesale India.

Kolkata-based EV startup Motovolt Mobility has launched its fleet of smart e-cycles. The startup has been started by the co-founders of Himadri Group - V K Choudhary; B L Choudhary and Tushar Choudhary – which is said to have a turnover of Rs 2,000 crore.

Motovolt says its range of smart e-cycles have been designed taking into consideration users comfort, riding conditions and the riding behaviour. This ensures superior comfort and product durability. In addition to this, the batteries and the electric drive unit have also been indigenously designed to provide long life and consistent performance. The Motovolt range of products are available with smartphone based connected features.

Tushar Choudhary, founder director, Motovolt Mobility: “Our products have been developed with a lot of indigenous innovation and most definitely with our hearts. With a vision of Inspiring the e-mobility movement in India, our immediate mission is to develop and design smart e-mobility solutions, which positively impact lives across communities and contribute towards a sustainable future. Motovolt Bicycles are not only for niche costumers but also find mainstream adoption. The price range of the products along with accessories would be within Rs 25,000 to Rs 40,000 with options of customising as per the need. We are creating a movement for a smarter and cleaner world. The exciting range of products and accessories will be available across both physical and digital channels. For offline sales we have tied up with Metro Cash & Carry India for being our partner for product display, promotion and selling, across all their stores in India.”

Motovolt plans to invest Rs 100 crore in the first phase. The company has setup a manufacturing unit and a R&D product testing facility in Kolkata; an engineering design and prototype unit in Bangalore. The startup aims to cater to both B2B and B2C segments with its range of customised products.

The company has unveiled four variants of the e-cycles. – Hum a multi-utility cycle, targeted towards e-commerce and last-mile delivery. Kivo Standard and Kivo Easy a stylish cycle suited for work and leisure commute. Ice bicycle is a small and foldable, perfect for the casual cyclists seeking a minimalist and contemporary design.

All the products are connected by IoT and are powered by lithium-ion batteries and intelligent Battery Management System (BMS). Motovolt has also introduced a range of over thirty accessories to customise the cycles as per usage and need. It has also introduced a mobile app ‘Motovolt’ that can provide information such total distance covered, health of e-cycle, monitor cycle performance, providing OTA updates, details on maintenance among other features.

Leander Paes, India’s leading Tennis Player said: “Environment friendly EV Technology is the future of transport. Cycling, I personally feel, helps you maintain your fitness while also contributing to sustainability. With the launch of this new and exciting range of smart e-cycles from Motovolt, people are getting unmatched international standard riding experience.”

Arvind Mediratta, MD and CEO, Metro Cash & Carry India said: “At Metro, we are committed towards creating a positive impact on the environment by constantly striving to adopt sustainable practices and lower our ecological footprints. Our association with Motovolt for their range of e-cycles is towards a common goal of nurturing a sustainable ecosystem for the future generation. To promote this range of e-cycle, we have introduced a new category for our health and environment conscious customers, and the range will soon be made available across our network of 28 stores.”

As part of the association, a special cycle riding track has been created at the Metro Cash & Carry premise wherein customers can have a feel of the product by riding it. The track will be open during the store working hours till the New Year.

“The e-commerce sector/food delivery sector is largely dependent on bikes and scooters with a section of regular bicycles as their last mile delivery options. Rising fuel costs, regular maintenance cost make the last-mile an expensive affair. Switching to e-cycles will benefit this sector immensely,” added Choudhary.