Maruti Suzuki India selects 3 new start-ups under innovation programme

With the latest addition of three startups, Maruti Suzuki is now engaged with 17 startups under the MAIL programme in the last two years.

Autocar Professional BureauBy Autocar Professional Bureau calendar 22 Mar 2021 Views icon7540 Views Share - Share to Facebook Share to Twitter Share to LinkedIn Share to Whatsapp
Maruti Suzuki India selects 3 new start-ups under innovation programme

Maruti Suzuki India, the country’s largest carmaker has shortlisted three new start-ups as part of the 4th cohort of the MAIL (Mobility & Automobile Innovation Lab) programme with an objective to promote innovation in the mobility space. The startups include: Nable IT, Redbot and Sleave.

Maruti Suzuki had launched the MAIL initiative in partnership with GHV Accelerator in January 2019. The initiative aims to create a suitable environment to nurture, foster and guide the early-stage startups. With the latest addition of three startups, Maruti Suzuki is now engaged with 17 startups under the MAIL programme in the last two years.

Kenichi Ayukawa, MD and CEO, Maruti Suzuki India said, “The startups are poised to disrupt the consumer technology world. The Company's MAIL initiative supports them by co-creating innovative business solutions. The three new startups will now engage with Maruti Suzuki for paid projects. In the end, the solutions offered by these innovative minds will help delight customers.”

Nable IT, a startup from New Delhi, emerged winner at Cohort 4, while Redbot from Bangalore is the first runner up and Sleave from New Delhi is the second runner up. As in the previous Cohort sessions, the teams underwent an extensive shortlisting process that included screening and virtual pitch sessions.  The domain experts at Maruti Suzuki also mentored and guided the startups to create the right product fit. They will also get an opportunity to undertake a paid Proof-of-Concept with Maruti Suzuki for actual business use of their technologies.

 

RELATED ARTICLES
JSW MG Motor India confident of selling 1,000 M9 electric MPVs in first year

auther Autocar Professional Bureau calendar11 Jul 2025

The 5.2-metre-long, seven-seater luxury electric MPV, which will be locally assembled at the Halol plant in Gujarat, wil...

Modern Automotives targets 25% CAGR in forged components by FY2031, diversifies into e-3Ws

auther Autocar Professional Bureau calendar05 Jul 2025

The Tier-1 component supplier of forged components such as connecting rods, crankshafts, tie-rods, and fork bridges to l...

VinFast’s second plant in Vietnam goes on stream ahead of India factory

auther Autocar Professional Bureau calendar30 Jun 2025

Vietnamese EV maker’s second plant in its home market, which has a 200,000 EVs-per-annum capacity, will focus on produci...