Maruti Suzuki India's CSR initiatives get recognition at CII-ITC Sustainability Awards 2018

Maruti Suzuki India, the country's largest carmaker  has received the ‘Commendation for Significant Achievement’ honours at the CII-ITC Sustainability Awards 2018. The award was presented by Amitabh Kant, CEO, NITI Aayog to the Maruti Suzuki team.

The recognition of the in Corporate Social Responsibility (CSR) domain recognises the positive impact created by Maruti Suzuki in the society by taking a strategic approach to its social activities. The award was given after a comprehensive analysis of applications followed by a rigorous field assessment by an expert team of CII assessors.

Maruti Suzuki’s CSR projects revolves around the area of community development, skill development and road safety. The organisers said that through the initiatives the company strategically addresses issues and concerns that are of national interest and relevant to the local community. Alignment of the initiatives with 'Swachh Bharat' and 'Skill India' missions is integrated to ensure convergence with government’s vision for a better India.

Speaking at the occasion  A K Tomer, executive director, Corporate Planning, Maruti Suzuki India, said “Our CSR projects are aimed at addressing issues impacting society by using best available solutions. For example in the area of water and sanitation, we have  installed water ATMs, laid sewer lines in villages, constructed household toilets, etc. In the area of skill development, we have set up state-of-the art Japan India Institute of Manufacturing (JIM). In the area of road safety we are going to use video analytics technologies on test tracks used for issuing driving licenses. We focus on few projects with defined goals to create a long-lasting and positive impact. This also helps us optimise the use of funds. We are honoured to receive this recognition from CII.”

He added, “Maruti Suzuki is known for establishing new standards of quality, productivity and customer care in the automobile industry and the manufacturing sector at large. The company uses the same rigour and discipline to implement CSR projects that are innovative, replicable, sustainable and beneficial to society."

Also read: TVS Motor bags honours at CII-ITC Sustainability Awards 2018