Homegrown SUV and CV major, Mahindra & Mahindra has announced a Corona Insurance plan for customers of its Bolero pick-up range, which it says is part of the company’s mega festive offer.

The Free Corona Insurance is a floater health insurance cover for up to Rs 100,000 that will cover the customer, his/ her spouse and up to two of the customer’s children. The insurance will be valid for a period of 9.5 months from the date of purchase of the new vehicle.

The insurance is applicable on the Bolero Pickup range which includes the Bolero Pik-up, Bolero Maxi Truck, Bolero City Pikup and Bolero Camper from October 1 to November 30, 2020. Mahindra has tied up with Oriental Insurance Company to provide the insurance policy.

Commenting on the initiative, Satinder Singh Bajwa – senior VP – Sales and Customer Care, Automotive Division, Mahindra & Mahindra said: “The pick-up customer is one whose job involves travel, providing essential services, where they can’t avoid interacting with people around the clock. As market leaders in the pick-up segment, we would like to salute these ‘Warriors on Wheels’, partnering them on their journeys, providing them with that additional bit of support, ensuring peace of mind, while safeguarding their savings during these challenging times. An industry first initiative on our Bolero pick-up range, this Corona insurance initiative coincides with the start of Mahindra’s 75th year and seeks to drive positive change in the lives of our stakeholders and the communities we serve around the world.”

To avail the Corona Insurance, customers need to register with their name, date of birth and address including that of their family members. The health insurance can be used in case of hospitalisation or home quarantine by the driver and his/ her family members who test positive for Covid-19.

Mahindra is the market leader in the in LCV 2-3.5ton segment with a market share of over 65 percent (YTD September 2020).