Honda Motorcycle & Scooter India (HMSI) along with the Municipal Corporation of Ludhiana today inaugurated its first-ever Children Traffic Training Park in Ludhiana, Punjab.

The traffic training park in Punjab is Honda’s 10^th such traffic training tie-up in the country after Delhi, Chandigarh, Jaipur, Bhubaneswar, Cuttack, Yeola- Nashik, Hyderabad, and a Road Safety Education Centre in Indore.

The aim of the initiative is to spread road safety awareness among people from all age groups. Moreover, Honda will also educate riders about correct riding posture, traffic signs and rules.

The two-wheeler manufacturer plans to set up a virtual riding simulator to help people above 13 years of age to experience over 100 possible dangers on road before actually hitting the roads. For 9-12 year old kids, Honda has brought in the imported CRF 50 motorcycle, giving them practical riding experience.

Moreover, under the initiative, women riders will be imparted practical training to empower their freedom of movement free of cost.

Speaking on the occasion, YS Guleria, senior vice president – Sales & Marketing, HMSI said, “Under ‘People Come First’ philosophy, road safety promotion has been Honda’s top priorities worldwide since 1970. In India too, we follow safety as an integral part of all our business activities. Through various road safety initiatives, we have educated more than 9 lakh individuals including women and kids. I express my sincere thanks to the Municipal Corporation of Ludhiana for providing Honda 2Wheelers India an opportunity to extend our road-safety awareness initiatives here. This park is yet another step in our efforts to make the roads of Ludhiana safer.”