Hero MotoCorp introduces sales and aftersales services on WhatsApp

by Autocar Pro News Desk , 15 Apr 2021


Hero MotoCorp, the world’s largest two-wheeler company has announced a new initiative to connect with customers using Facebook-owned WhatsApp, a leading mobile messaging app.

The OEM says customers will now be able to avail a host of services from an easy-to-interact menu-based chatbot that can be accessed 24x7 on the messaging platform. It will offer informative, transactional, and location services through this new initiative, with the objective of providing its new-age, digital-savvy customers a seamless and easy-access engagement.

Commenting on the new accessibility feature, Naveen Chauhan, head – Sales & Aftersales, Hero MotoCorp said, “Hero MotoCorp is committed to providing the best-in-class solutions to our customers. Initiating WhatsApp support is in line with our objective to provide contactless and easily accessible sales & service options. With this new digital initiative, we hope to strengthen our connection with the customers and at the same time ensure hassle-free, timely, and effective solutions at their fingertips.”

To access the feature, customers can scan the QR code available at all Hero MotoCorp customer touchpoints or by calling a dedicated number. Once initiated, customers may start the conversation at any time of the day and avail of a range of services offered by the feature.

Providing real-time services and offering support on a wide range of topics, the feature provides the following key facilities –

  • Service booking and post-service feedback
  • Real-time status check of the vehicle under repair
  • Locating nearest workshop and showroom
  • Self-Job-card initiation
  • Vehicle enquiry and bookings
  • Service and maintenance schedule
  • Digital Sales and service invoice copy
  • Information on New models, TVCs, Goodlife program, Hero app, Safety tips, and Maintenance videos