Hero Electric one of the largest electric two- and three-wheeler maker in the country, today announced the appointment of Piyush Prasad as the National Business Head.  In his new role Prasad will be responsible for the overall business growth, expanding product sales and will oversee the customer satisfaction program for Hero Electric.

The company says Prasad comes with a diverse experience of over 20 years, and has been credited for his significant contribution to growth of automobile industry in India. Among his past experience Prasad has worked with some of the most big global brands, such as Harley-Davidson, Renault, General Motors, Mahindra and Hyundai. In his roles at all the prior organisations he successfully led his team in creating effective strategies in dealer management, training, planning, market activation, ensuring customer satisfaction and market intelligence.

In his new role, he will be responsible for strategically leading Hero Electric’s business across Tier 1, 2, 3 and other markets as the brand aims to further spread awareness for electric vehicles in the region.

Piyush Prasad said: “I am thrilled to be a part of Hero Electric family, which is the leader in the electric two-wheeler space in India. Hero Electric has constantly led the electric mobility revolution in the country, and I look forward to contributing to the growth of the company and play a significant role in their vision of leading the future of mobility. “

Commenting on the appointment, Sohinder Gill, CEO, Hero Electric said, “We are delighted to have Piyush on-board, his vast experience and expertise in business & sales management among other verticals will certainly boost the brand awareness and will further strengthen Hero Electric’s position in India.”

Manu Sharma, HR Head, Hero Electric said, “We welcome Piyush to the Hero Electric family and we are confident that he will play an instrumental role in the brand’s success.”