Castrol and Ford India to jointly develop products to enhance performance efficiency
The partners will work together for joint development and co-engineering of products.
Lubricant major Castrol today announced that as part of its partnership with Ford Motor Co in the Asia-Pacific region, it will provide dedicated support to the OEM in India.
This includes supplying engine and transmission oils to the Ford dealer network in India, and also working together for joint development and co-engineering of products that will further enhance performance efficiency of Ford vehicles.
The company says this partnership will come into effect from April 1, 2019.
The lubricant maker is looking to further consolidate its position in the Indian markaet by inking strategic partnerships with various stakeholders. In October 2018, the company had partnered Mahindra. The partnership saw Mahindra endorsing a range of Castrol products, which included aftermarket engine oils and transmission fluids for Mahindra Tractors.

RELATED ARTICLES
Bajaj Auto launches new Chetak 3503 at Rs 110,000
The Chetak 3503, with a claimed range of 155km, 63kph top speed and a slower charging time than its 35 Series siblings, ...
Hyundai walks the eco talk with biogas plant, material recovery plant in Gurugram
Operational since October 2022, the facility targets sustainable waste management in Gurugram by undertaking scientific ...
Rajiv Bajaj reappointed MD and CEO of Bajaj Auto for five-year term
Bajaj Auto’s Board of Directors has approved the re-appointment of Rajiv Bajaj as the company’s MD and CEO for another f...