BMW India has launched the second edition of the BMW Experience Tour in India.
21 Jan 2015 | 6872 Views | By Autocar Professional Bureau
BMW India has launched the second edition of the BMW Experience Tour in India. Beginning with Kolkata, the Experience Tour 2015 will showcase the performance of the entire BMW product portfolio in 18 cities across India. After Kolkata, the tour will reach Raipur, Nagpur, Surat, Ahmedabad, Gurgaon, Chandigarh, Jaipur, Mumbai, ...
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BMW India has launched the second edition of the BMW Experience Tour in India. Beginning with Kolkata, the Experience Tour 2015 will showcase the performance of the entire BMW product portfolio in 18 cities across India. After Kolkata, the tour will reach Raipur, Nagpur, Surat, Ahmedabad, Gurgaon, Chandigarh, Jaipur, Mumbai, Pune, Indore, Vijayawada, Hyderabad, Chennai, Bangalore, Kochi, Delhi and Lucknow.
According to the company, the BMW Experience Tour 2015 is designed to provide customers a platform to experience the brand, test drive sedans and Sports Activity Vehicles on a specially designed test course, and also interact with product experts.
According to Philipp von Sahr, president, BMW Group India, “BMW Experience Tour provides our customers a first-hand experience of the exhilarating performance and superiority of BMW vehicles in a challenging and exciting environment. They are able to appreciate the versatile capabilities, technology, safety systems and features of our cars in detail. They also benefit from the professional advice of the BMW Driving Experts on how to make day-to-day driving safer. BMW Experience Tour is a very successful platform for us to connect with our existing and potential customers across the nation.”
The cars on offer at the event comprise the 1 Series, 3 Series, 3 Series Gran Turismo, 5 Series, 7 Series, X1 and the Z4 through exercises like a slalom, fast laps, corner braking and emergency braking, with BMW trainers in attendance. The 7 Series Individual and the 6 Series Gran Coupe will also be on display.