BharatBenz expands reach in northern India with new Ghaziabad dealership

Daimler India Commercial Vehicles (DICV) inaugurated a new state-of-the-art BharatBenz dealership for its commercial vehicle brands in National Capital Region (NCR), Ghaziabad.

The latest DICV domestic sales and service network is set up in partnership with Espirit Trucking and will cater to BharatBenz trucks and buses along with Mercedes-Benz luxury buses.

Speaking at the inauguration of the new dealership, Sominder Singh, vice president – Domestic Sales, Product Management & Network, DICV said: “We want to get even closer to our customers - in line with our continuous growth we are further expanding our sales and service network. Espirit Trucking is an experienced partner who will provide excellent sales and services to our customers from this new venture in Ghaziabad.”

Vivek Avasthi, director, Espirit Trucking commented: “We are proud to grow together with DICV.  Ghaziabad is the perfect location for this new full-fledged commercial vehicle dealership. Our investment here reflects our belief into the enormous growth opportunities for commercial vehicles in one of India’s most vibrant regions, with the BharatBenz and Mercedes-Benz brands giving us the right products to be successful. The motto of Espirit Trucking is to provide a unique trucking experience to its valued customers on both sale and proactive after sale service.”

The new 67,000 sq ft Ghaziabad dealership is strategically located on NH58, Morta village. It features 3S facility (sales, service, spares) that has seven mechanical bays and three accidental bays with a washing facility. The dealership encompasses a unique driver lounge and restroom which customers/drivers can use while their vehicles are being serviced. It will have trained manpower operating a 24x7 workshop and equipped with high productivity tools, advanced guided diagnostics and mobile service vans. The dealership will provide a host of value-added services such as cashless zero-depreciation insurance, full maintenance contracts, extended warranty, 24x7 roadside assistance, vehicle tracking systems, driver training, and on-site service.

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