BharatBenz’s 1,000th BS VI heavy duty truck rolls out
Over 1,500 BS VI-compliant vehicles manufactured; SoP for updated 4228 rigid truck
Daimler India Commercial Vehicles (DICV) today announced production of its 1,000th BS VI heavy duty truck, one of over 1,500 BSVI compliant vehicles the company has manufactured in the last few months despite the ongoing lockdown.
Rajaram Krishnamurthy, Vice-President – Marketing & Sales and Customer Service, Daimler India Commercial Vehicles said, “Since premiering our new BharatBenz portfolio of BSVI-compliant trucks and buses in January, we have been steadily increasing our lead in the industry. This is proved again now as we celebrate the production of our 1000th BSVI- compliant Heavy Duty Truck.”
The milestone truck was a 3523R model, bound for one of the 235 touch-points in BharatBenz’s rapidly expanding Indian network of dealerships before it makes its way to the excited customer.
DICV celebrated a further production milestone with the SoP for its updated 4228R model (pictured below), a truck that has traditionally been one of the company’s high- volume sellers.
Although production has recently proved a challenge for many manufacturers in the automotive industry, DICV says it has benefitted has comes from a 80%-plus localisation rate for BSVI components.
DICV’s MD and CEO Satyakam Arya also credits the business’s sustainability to the comprehensive care shown to stakeholders. “One of DICV’s core values is the belief that ‘We Progress Together’. We support our stakeholders through the hard times and we celebrate with them in the good times. Today, we celebrate these new production milestones both with them and thanks to them,” commented Satyakam Arya.
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