Autocar Professional’s annual 2-Wheeler Special (March 1, 2016) is out and it’s simply unputdownable. Here’s what to look for in this fortnight’s magazine 80-page edition:

Improving quality in Indian 2-Wheeler Industry: We reveal the findings of JD Power’s latest Initial Quality Study as well as the 2-Wheeler Automotive, Performance, Execution and Layout (APEAL) Study, which OEMs would do well to read and heed.

Revealed: Bajaj Auto’s aggressive new product game-plan: The motorcycle manufacturer, which is all set to venture into a new category through KTM, lines up bigger, premium Pulsar and Avenger models, and is also readying to make bikes under the Husqvarna brand.

New Ather S340: All you need to know about the electric scooter from Bangalore-based start-up Ather Energy – the birth of the product, the marketing plan and the production plot.

Analysis of the midsized motorcycle market in India: This statistics-laden feature points out just why OEMs from all over the world are riding into India to sell their midsized machines.

Exclusive interviews: Siddhartha Lal, MD & CEO of Eicher Motors, on creating a new segment in the motorcycle market with the Himalayan; Dr Markus Braunsperger, Chief Technology Officer, Hero MotoCorp, on developing the company’s engineering and R&D capabilities; Stefano Pelle, MD of Piaggio Vehicles, on introducing the Aprilia brand in India.

Yamaha in focus: We reveal the manufacturer’s bike-bike strategy for India along with an interview with Roy Kurian, VP (sales & marketing).

Honda NAVI: The strategy behind the all-new crossover from Honda Motorcycle & Scooter India.

DSK Motowheels’ new growth game-plan: Having shifted its CKD operations to a bigger plant in Talegaon, near Pune, the company is chalking out an extensive new product programme.

Why suppliers are bullish on India’s 2-Wheeler Industry: From Denso India to Sandhar Technologies to the Varroc Group, component suppliers see security systems for two-wheelers as speedy growth drivers.

New Mahindra Blazo: Find out why Mahindra Trucks & Buses is confident that the new Blazo range has what it takes to click in the heavy commercial market. 

Where to buy

Autocar Professional magazine is available through all good newsagents and for download from Magzster.

You can also buy one-off copies of Autocar Professional magazine – contact Ganesh at ganesh@haymarket.co.in.

Alternatively, never miss an issue – subscribe to Autocar Professional magazine today.