It's a smart move. In a bid to showcase its innovative strengths and its upcoming electric scooter to a global audience, the Bangalore-based start-up Ather Energy has showcased its soon-to-be-launched S340 at the eighth edition of the Global Entrepreneurship Summit (GES) 2017 in Hyderabad, India, which opened today.

Aided by a breakthrough in the in-house-designed lithium-ion battery pack design, the team is gearing up for commercial production of the S340 by the end of the year. According to Ather Energy, the S340 has a top speed of 72kph and a travel range of up to 60km. Target buyers for “this connected scooter are urban tech lovers, who are curious about futuristic products.” Pricing for the snazzy looking e-scooter has not been announced.

The S340 is packed with innovations, for which Ather Energy has filed 15 patent applications. The touchscreen dashboard with round the clock (24x7) connectivity integrates cloud-based data to help personalise the consumer ride experience.

Features like user profile-based sign in, onboard navigation, pre-configured drive modes like sport and economy allow a personalised experience. Its integration with the S340 Mobile App keeps the rider connected with the vehicle, to configure ride and profile preferences and sync navigation routes remotely. Predictive analytics and aggregation of ride statistics enable customised recommendations. The company says that as more vehicles go in-field, aggregate rider and vehicle data will help in customised vehicle updates that will be delivered automatically over the air.

Global Entrepreneurship Summit
The Global Entrepreneurship Summit (GES), which was incepted in 2010, has been held worldwide from Washington to Istanbul, Dubai, Marrakech, Nairobi, Kuala Lumpur and Silicon Valley. This year, for the first time, GES is being hosted in South Asia on the theme is 'Women First, Prosperity for All' that will celebrate entrepreneurial spirit in all its strength, diversity, and entirety.

The 2017 GES aims to inspire innovative initiatives, forge new collaborations across countries, and increase economic opportunities, particularly amongst women. Additionally the event aims to highlight India’s enabling environment for innovation and entrepreneurship – including actions by the government to increase the ease of doing business, eliminating unnecessary regulations, and supporting startups.

The summit has been a key enabler for entrepreneurship talent to connect with investors and helps nurture the startup ecosystems across the globe to innovate the world’s most exciting solutions.

The three-day summit that kicks off today is hosted by NITI Aayog in partnership with the government of the United States of America. Indian prime minister Narendra Modi is to inaugurate GES 2017 and the Summit will see the US delegation being led by Ivanka Trump, advisor to US president Donald Trump.