Aston Martin has launched its first SUV in 106 years – the DBX – in India, priced at a staggering Rs 3.82 crore. The DBX will be retailed by Aston Martin New Delhi, the sole dealer of Aston Martin cars all India. The British carmaker plans to “soon expand its sales and service network in other cities” in India.
The DBX, which was first unveiled on November 20, 2019, is the result of bold ambition for a manufacturer of Aston’s size: new car, new market segment, new platform, new factory, first SUV, first full five-seater.
The full-size, over 5-metre-long, five-seater DBX signals a new era in Aston Martin’s pursuit to deliver exceptional performance, style and usability in a segment previously unexplored by the manufacturer. Bringing both the versatility and indulgence expected of a luxury SUV with sports car levels of dynamic performance, DBX sets a bold new standard in this sector, says the company.
The foundation of the DBX is a new dedicated SUV platform. Utilising bonded aluminium, a construction method Aston Martin has refined through the development of its sports cars, the body structure is both very light and incredibly stiff, assisting in the delivery of an overall kerb weight of 2,245kg.
Right from its genesis, the DBX was designed to allow maximum room in the cabin, putting a premium on refinement and class-leading spaciousness for both front and rear occupants. The British carmaker says the exceptional stiffness inherent in the design of the new platform has also enabled DBX to achieve exceptional dynamics both on and off-road.
According to Aston Martin Lagonda President & Group CEO, Tobias Moers said: “I can’t emphasise enough how incredibly exciting and significant DBX is for Aston Martin. Through its development alone, this beautiful SUV has already taken the company into new territories and in inspiring directions. DBX also marks a key moment in the delivery of the third and final phase of our Second Century Plan, not only representing the promised expansion of our portfolio but also signaling the start of production at Aston Martin’s second manufacturing plant."
Powered by a new version of the 4-litre, twin-turbocharged V8 engine found in the DB11 and Vantage, the DBX develops 550PS and 700 Nm of torque. The turbocharged V8 has cylinder deactivation to enhance fuel economy, yet it can also propel DBX from 0 to 100kph in 4.5 seconds and on to a top speed of 291kph.
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