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Women Designers Make Their Mark in the Auto Sector
As cars evolve into reflections of their owners' identities, automotive design is gaining prominence. Women are playing a growing role in shaping future trends in the auto industry.
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As cars have become sleeker over the years, there has been an increased focus on automotive design. The design aspect will continue to be a differentiating factor, as cars are increasingly becoming an expression of individuality as different from a mere means of transportation.
Given these factors, auto design is emerging as a viable career option, especially for women. The definition and roles within the automotive design space have expanded vastly, even as women designers work across the entire gamut of roles, notes Pratap Bose, Chief Design and Creative Officer, Mahindra & Mahindra.
“There are, however, some areas ...
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