Follow us
Schwing Stetter: Reinventing R&D as a Revenue Engine
Schwing Stetter India's R&D division has transformed from an internal support unit to a revenue-generating innovation center.
6048 Views
In the sprawling industrial outskirts of Chennai, the research and development (R&D) division of Schwing Stetter India, a wholly-owned subsidiary of Germany’s Schwing Group, is setting an example for similar divisions in other companies. Once perceived as a cost centre – a necessary but peripheral expense in the larger scheme of things – the R&D unit has morphed into a profit centre over the past few years.
Through its Global Capability Centre (GCC), it now exports designs to affiliates in the United States and Germany, develops prototypes, and spearheads the launch of internationally market-ready products. This evolution is creating a ...
RELATED ARTICLES
Anand Mimani Has Sold Wheels, Bought Trucks, and Now Wants to Sell EVs
Shahkar Abidi
24 Aug 2026
Before Anand Mimani sold alternate-fuel trucks, he spent three years buying them. It turns out that matters.
From Watches to Factory Automation: Inside Titan Engineering’s Next Growth Bet
Darshan Nakhwa
21 Aug 2026
Born from Titan’s need to build its own watchmaking equipment, TEAL has grown into a nearly ₹1,500-crore engineering bus...
Engineering for an Uncertain Future
Prerna Lidhoo
21 Aug 2026
With no clear winner among powertrains, flexible multi- energy platforms are becoming the industry's biggest insurance p...
