Ather Energy, founded in 2013, focused on developing a fully integrated electric scooter platform, emphasizing in-house technology development, user experience, and long-term scalability.
24 Apr 2025 | 5912 Views | By Ketan Thakkar & Kiran Murali
In 2013, when Ather Energy was born out of the labs of IIT Madras, the electric two-wheeler market in India was little more than an afterthought. Cheap kits from China dominated the scene, often dressed up with local decals and sold with little to no innovation. But two young engineers ...
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