Shell Lubricants, the global leader in finished lubricants, today launched the fully synthetic Shell Helix HX8 engine oil in India. The company says Helix HX8 is suitable for all cars including SUVs, hatchbacks, sedans and MUVs.
Shell says Helix HX8 forms protective barriers around critical and high-risk engine parts, providing 40 percent better wear and 78 percent better corrosion protection as well as 58 percent better oxidation stability and high-temperature deposit control versus industry reference oil.
Launching the new product in Mumbai today, Mansi Tripathy, country general manager, Shell Lubricants, India, said, “The engine is the heart of a vehicle and needs to be protected by the right engine oil for better performance, longer life and above all, ensuring a smooth drive."
"We have seen the trend that consumers are actively shifting to synthetic motor oils. India’s automotive car segment is growing at about 9 percent per year whereas SUVs are growing at an astounding rate of more than 30 percent per year. Most SUVs are powered by turbocharged engines that provide higher power output for smaller capacity which means higher stress on vital engine parts. Therefore, we identified the need of engine oil which adapts to severe conditions and protects the engine in every drive. With Shell Helix HX8, we will be able to cater to the changing demand of the consumers and strengthen our commitment to Indian market and expand our portfolio,” she added.
Derived from 100 percent synthetic base stock, Shell says Helix HX8 with Flexi Molecule Technology is suited to adapt to severe driving conditions and provide complete protection to engines. The dynamic Flexi Molecules in Shell Helix HX8 activate in response to changes in engine stress levels, enhancing fuel economy and engine longevity by activating when the pressure is on.
Overall, this results in a 30 percent faster flow in low temperatures allowing the oils to reach critical engine parts quickly for easier starting and warm up.
Priced at Rs 850 a litre, the synthetic Helix HX8 engine oil is available in 3.5-, 4.5- and 1-litre packs across India.