Tata gears up for retail drive with Fiat
Tata gears up for retail drive with Fiat
It is not clear, though, how the modalities of manufacturing will work out eventually. There have been unconfirmed reports that Tata Motors will be in charge of the entire vendor sourcing programme as Fiat India does not have a team in place for this purpose. In the process, Tata’s could take up the manufacturing responsibilities of the Palio in addition to the retail effort. If this were to happen, Fiat India will logically be paid for use of its facility (in its capacity as a lessor) and also share the profit margins on sale.
Of course, there is no indication of the number of cars that will be produced at Kurla and whether Tata Motors will use facilities like the paint shop for its own vehicle range. Given that it has tremendous capacity constraints at its Pune plant, this is a route that is likely to be explored.
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