Two-Wheelers

DSK Benelli expands sales network in India with four new dealerships

by Autocar Pro News Desk Nov 10, 2016

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L-R: Prabodh Desai, dealer principal, DSK Benelli - Worli and Shirish Kulkarni, chairman, DSK Motowheels at the inauguration of the Mumbai showroom.

DSK Benelli has launched four new showrooms across India, taking the brand’s total number of dealerships in the country to 21. The state-of-the-art showrooms are setup at Pune (Yerwada), Mumbai (Worli), Vadodara and Bhubaneswar.

The new showrooms also showcase the legendary ‘Tornado Naked Tre’ or TNT superbikes that include TNT 25 – single cylinder 250cc engine,  TNT 300 – In-line two-cylinder 300cc engine, TNT 600i (ABS) – in-line four-cylinder 600cc engine, TNT 600 GT – in-line four-cylinder 600cc engine, TNT 899 – in-line, three-cylinder 898cc engine and TNT R – in-line, three-cylinder 1131cc engine.

Moreover, the company also offers 4-year unlimited kilometres extended warranty as well as 24x7 on-call breakdown service for the entire range of superbikes through its pan-India sales and service network.

At the announcement, Shirish Kulkarni, chairman, DSK Motowheels, said, “The reception that we’re getting from superbiking aficionados across India is overwhelming. DSK Benelli’s wide range of product offerings at various price points has been a prime driver in increasing our effective reach. Moreover, the strategic positioning of showrooms has further added thrust to the growing influence of the brand across the country. Adding to the joy of Indian biking enthusiasts, we are delighted to announce the launch of our exclusive new showrooms in Pune (Yerwada), Mumbai (Worli), Vadodara and Bhubaneshwar.”

Feature: DSK Motowheels plots aggressive new product strategy

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