CarZ to take on Carnation Auto
THERE ARE an estimated 18 million passenger vehicles on the roads. To capture the potential in servicing, even a small amount of these vehicles, CarZ – a Hyderabad- based multi-brand vehicle servicing outfit, has drawn up some aggressive plans.
The business model for CarZ is similar to that of other players like Carnation and Mahindra First Choice. The company operates in a franchisee model with options for the franchisee to choose. CarZ Grande is a one-stop shop for all car services with a modern workshop equipped to handle all electrical and mechanical repairs, accident repairs, car wash, accessories fitment and tyre services. CarZ Express is an advanced yet compact workshop equipped to handle all common electrical and mechanical repairs including general maintenance services.
CarZ works with and has strategic partnerships with some technology and automotive component suppliers in India and overseas. “Some reputed companies we work with are Wurth, BASF, IndianOil Corporation and Amaron including several in the garage equipment and spare parts areas. CarZ also procures high quality aftermarket parts from reputed part manufacturers like Bosch, AC Delco, Rane, TVS, Mahle, and LuK to name a few,” says Donepudi.
As an allied business, CarZ has also tied up with partners to retail pre-owned cars, though it doesn’t have any plan to enter the used-car business directly. Entrants like CarZ to the multi-brand servicing business will help expand this growing industry and make it more organised.
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